Kassi Emadi, founder of Nuddy left her job working in marketing to create an everyday essential that aligned her and her friends with their conscious, sustainable lifestyle. While they had all started to eat more organic produce, they were all still using body washes that were full of nasties and made of non-recyclable plastic. So Nuddy takes things back to basics with soaps that are suitable for vegans, 100% plastic-free. They look good, make you feel great and smell absolutely delicious. Wait till you peel them open, your whole bathroom will be filled with their scent.